Copy and Messaging

Plain English… Spit It Out Already!

By Editor / November 29, 2009

Photo by DerrickT One of the biggest mistakes people make when writing web copy and trying to make a sale […]

By Editor / November 27, 2009

What you say can make or break your sale. Communication is still the key to succeeding in the sales world.

By Editor / November 25, 2009

Selling in person is a lot easier than selling in print, because you can use your personality, body language, and

By Editor / October 30, 2009

There are a number of reasons why so many businesses fail in their marketing efforts. But it mostly boils down

By Editor / October 15, 2009

OK, so yesterday in part 1, we discussed the first two crucial keys to success in any areas of your

By Editor / October 14, 2009

Photo by ul_Marga I recently read an article on the 4 keys that are crucial to being a successful copy

By Editor / October 7, 2009

Last time, I talked about creating bullets, and having an end goal in mind with each one. Each one should

By Editor / October 6, 2009

As in life, everything you do in your business or sales strategy should have a purpose. Doing anything without an

By Editor / September 25, 2009

Whether writing a sales letter, or making a presentation, you should always pay attention to what you are leaving your

By Editor / September 24, 2009

Work the Backend Once you have a winner, it’s time to roll it out! First, get your auto responders in