List building- the Life Blood of a Web-Based Entrepreneur… ‘Fo Schizzle’!
People tell me all the time that they waste so much writing paper because of the many lists that they […]
Copy and Messaging
Copy and Messaging
Copywriting for Uninitiated Business Entrepreneurs
Photo by YlvaS A light bulb moment happens occasionally. And during this moment… it occurred to me today that perhaps
Copy and Messaging
Eeek! Spider Wars- The Search Engine Spiders are Crawling!
Photo by EugeniusD80 This is a guest post by Chad Peterson on winning the war with the SERPS and Big
Copy and Messaging
Guest Post-So I Failed My Driver’s Test – 4 SEO Basics That Will Make or Break You
OK, so in keeping with the SEO kick I’ve gotten on the past week or two, this is a guest
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Effective SEO Strategies from a Self Proclaimed Non-Expert
OK, so I got a pretty good response when I talked about SEO and social media the other day. Which
Copy and Messaging
SEO vs. Social Media- Who Wears the Pants?
The short answer if you’re tight on time and really don’t want to read my stuff (sniffle, sniffle)… is that
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Guest Post- What Has Your Blog Done For You Lately?
If you run your own business and you’re using a blog for marketing and relationship building purposes, when is the
Copy and Messaging
If You Can Write Quality Web Content You Can Succeed
This post is by one of my good friends and mentors, Dennis Becker. Since beginning my journey to self-employment I
Copy and Messaging
To Be Heard: Ever Feel Like a Gnat on the Back of a Donkey’s Butt?
You’re buzz, buzz, buzzing around, but not getting any attention? You’re shouting from the proverbial rooftops, but ain’t nobody listening? You’re Tweeting, and Facebooking, and Blogging, and Discussing like mad, but it’s like you’re talking into a massive echo chamber… “HELLO out there… there… there…!” “Anybody HOME?…HOME?… HOME?…”
Copy and Messaging
The Care and Feeding of Copywriters
This letter is courtesy of fellow copywriter Rick Duris who is also a fellow Warrior on the Warrior Forum. I think he has some great points in this letter than a lot of marketers need to hear, and he gave me permission to share it. Warning: Somewhat long, but a great read regardless. Thoughts and comments are welcome!
Dear Fellow Marketer,
Like you, I am a marketer.
But at my core, in my heart, I am a copywriter. I get paid thousands per sales letter and email. Frankly, even more than the late, revered Gary Halbert, the Prince of Print.
Many online marketers frequent this forum to find that one, special, gifted copywriter who has what it takes to write copy for them.
It’s to *YOU*, this post is directed.