If you think providing people with what they want guarantees your success, you better make room to reconsider that thought as it’s only half the truth. In the book The Secret of Selling Harry Browne preaches: “The mistake most individuals make is in using their own values to determine what other people want. The individual who succeeds will be the one who provides people with what they want...
Not all sales prospects are created equal. There are actually several types of prospects, so it’s important to know how to market to each of them. The first type of prospect is the one who needs to be convinced that your products or services are needed. The second type is the kind who has already decided not to hire you and needs to be talked out of the decision. There is also a third...
Despite the thousands of books published on truly successful sales practices, there are still a lot of companies who employ a culture of aggressiveness for their sales people. By aggressive, I mean highly talkative, manipulative, emotion-free salesmen out to get your money no matter what. YUCK! I don’t know about you, but I HATE pushy sales folk. I tried telemarketing once. Cold calling. Once...
The number one obstacle I often face when selling something is the need a person has for that which I’m selling at the moment. I have found out, over time, that even though a person has a need for it, the probability of a sale isn’t guaranteed. I’ve realized that no matter how beneficial a product is for that person, how convenient my payment schemes are, and how much a value it...
I can’t tell you how many times I have made a purchase over the years, just awash in the glow of greed and the feeling that I NEEDED to buy that. I absolutely couldn’t live without it! And then, almost immediately after cashing out, I am hit with a wave of despair and regret. Aka Buyers Remorse! You know you’ve felt it too! The magic and allure of the product or merchandise...
You know, it’s funny. I never considered myself a ‘salesperson’. In fact, you would be seriously hard pressed to EVER get me on the phone, especially to sell something because I just don’t see myself as the ‘salesman’ type. I consider most salesmen to be pushy and rude for the most part. Especially when they are standing right in front of me, or yakkin’...
Cori (that's me!) is a wildly hire-able freelance writer as well as the creative brains and dubious brawn behind this blog you're reading right now, My Name is Cori, & Salt, Light, and Faith. Oh and you might also call her an author. Visit C.B. Stone Books for more.