Buyer's Remorse- Vindicate Thyself!
I can’t tell you how many times I have made a purchase over the years, just awash in the glow […]
Biz and Marketing
Biz and Marketing
Use Personality As Your Secret Weapon
You know, it’s funny. I never considered myself a ‘salesperson’. In fact, you would be seriously hard pressed to EVER
Copy and Messaging
Focus on the Aftertaste
Whether writing a sales letter, or making a presentation, you should always pay attention to what you are leaving your
Focus and Productivity
Don't Be a Multi-Tasker!
OK, so I’m a multi-tasker. I admit it, ain’t no shame in my game! BUT I do realize that multitasking
Copy and Messaging
The Secret to the Squeeze! Part 5
Work the Backend Once you have a winner, it’s time to roll it out! First, get your auto responders in
Copy and Messaging
The Secret to the Squeeze! Part 4
Creating a Hot Landing Page People standing around arguing about a sales page is pointless! Don’t you know that all
Copy and Messaging
The Secret to the Squeeze! Part 3
Your Offer Once you have the niche, your goal is to offer them something that appears “irresistible”, and offer it
Copy and Messaging
The Secret to the Squeeze! Part 2
Choose Your Niche Here’s the criterion for a good niche. First, it has to have good affiliate products that you
Copy and Messaging
The Secret to the Squeeze! Part 1
What’s the most valuable thing in Internet marketing? It’s not a good product, although that can help. It’s not a
Copy and Messaging
Writing A Killer Headline
Headlines are tough. They are also one of the most important parts of your sales copy. They are what will